7 Deadly Sins

pride greed lust envy gluttony wrath sloth


This module explores the Seven Deadly Sins, with a focus on understanding how to use media codes and conventions to really communicate theme in a film.  To do this well, we need to be able to combine all aspects of our production in such a way that our audience feels what we want them to feel.

Complexity of Screen Production

Making films is a complex process, and the production of viable films often requires the collaboration of many expert professionals and researchers applying their skills under the guidance of a director, whose responsibility it is to ensure the various parts come together as one. The complexity of screen production is depicted schematically in Petkovic’s gestalt diagram, which illustrates the interconnectedness between the parts and their mutual inter-dependence.

To draw a parallel, musical instruments must be in tune, in time and played by skilled musicians in order for music to be created; so much so that even a slight error in timing or pitch can result in an intolerable noise worse than random clamor. When everything is perfect and the music comes alive it can move the listener to tears and to joy and in a way that the listener may feel to be in oneness with the music. Similarly, Petkovic’s schemata illustrates how the production of film requires many skilled participants in symbiosis to bring the filmic text to life and engage us with what can best be described as an abstract, diegetic form of life. 

The film text has the potential to engage us viscerally and phenomenologically, through a complex crafting of visual and audial codes carefully arranged in time and space to arouse emotional, ethical and cognitive responses. This filmic experience, as opposed to its logical content, might be seen as the central measure of any given film production, and holds its place at the center of the schemata. According to Petkovic, “It is the filmic experience with all of its trance-like phenomenology and ambiguous logic that is the defining attribute of the screen production”.

Media Codes

Symbolic Codes:  Visual motifs or recurring symbols that represent broader themes, ideas, or character arcs within the film/show. These can include:

The consistency and intentionality in using these symbolic codes allows filmmakers to add layers of subtext and reinforce central themes in a visual, subliminal way throughout the narrative.

This experimental 4-minute short uses stark, surreal black and white visuals filled with symbolic imagery:


This creative 7-minute stop-motion uses vegetables and fruit as symbolic stand-ins:

Audio Codes:

Skilled use of these audio codes amplifies the emotional impact, creates atmospheres, and enhances the reality of the visuals. Seamless blending of diegetic/non-diegetic elements is crucial.

This 16-minute animated philosophical sci-fi makes brilliant use of audio:

A children's animated story about a Fox and a Pigeon who fight over an ice-cream cone, using creative sound design to depict the characters' emotions and actions.

Technical Codes:

Systematic application of these highly technical codes allows filmmakers precise creative control to shape the final audiovisual product according to their vision.

Spider-Man: Into the Spider-Verse (2018)

This critically acclaimed animated film is a groundbreaking achievement in blending different animation styles and techniques:

Animation Techniques:

Cinematography:

Editing:

Visual Effects Integration:

By innovatively mixing and implementing so many different technical animation codes, the filmmakers created a truly revolutionary visual experience unlike any other superhero film. The intentional imperfections give it a grounded, hand-crafted quality.

Inception (2010) - Directed by Christopher Nolan

This mind-bending sci-fi thriller employs many innovative filmmaking techniques:

Cinematography:

Editing:

Visual Effects:

Production Design:

Nolan's ingenious melding of technical filmmaking disciplines creates a truly unique visual experience that immerses viewers in Inception's metaphysical world. The codes reinforce the perceptual ambiguity central to the narrative.

Written Codes:

These written codes are essential, from being the initial foundation to enhancing and supplementing the visuals during production and post. The interplay of text and visuals creates layers of meaning.